Business Analyst – Market Intelligence & Growth
- Posted 21 January 2026
- Salary R35,000
- LocationRepublic of South Africa
- Job type Remote
- Discipline Outsourcing
Job description
We are seeking a commercially minded Business Analyst to sit at the intersection of market intelligence, lead generation, and growth strategy.
This role is ideal for someone who enjoys understanding markets, mapping companies and decision-makers, and turning insight into high-quality lead generation. You won’t be responsible for selling, but your work will directly support business development, marketing activity, and senior hiring mandates.
Over time, the role can develop into areas such as marketing, growth, CRM ownership, or business development, depending on interest and performance.
Key Responsibilities (Initial Focus)
Market intelligence & mapping
·Map target markets across Technology, AI, Web3, Trading and FinTech
·Identify high-growth companies, hiring trends, and key decision-makers
·Conduct competitor and market analysis to support BD and search activity
Lead generation & research
·Build targeted, high-quality lead lists (companies and senior stakeholders)
·Source and verify accurate contact information
·Segment data by sector, geography, role and seniority
·Support consultants with insight-led targeting rather than volume outreach
CRM & data quality
·Maintain clean, well-structured CRM data
·Deduplicate, standardise and enrich existing records
·Ensure data is usable and actionable for BD and marketing activity
Role Development (12–24 months)
Depending on interest, the role may expand into:
·Greater CRM ownership and optimisation
·Supporting and analysing outbound marketing campaigns
·Marketing performance and conversion analysis
·Progression into marketing, sales ops, or business development roles
Skills & Experience
Essential
·Experience in market research, lead generation, or business analysis
·Comfortable building and working with structured datasets
·Experience using CRMs (recruitment or sales CRMs preferred)
·Strong attention to detail and data hygiene
·Commercial curiosity and interest in how businesses grow
What We’re Looking For
·Analytical and process-driven
·Curious about markets, companies and people
·Comfortable working independently and taking ownership
·Commercially minded without being sales-led
·Ambitious and keen to grow with the business
Why Join?
·High visibility role with direct impact on growth
·Exposure to senior stakeholders and fast-moving markets
·Clear development pathways beyond a traditional analyst role
·Opportunity to shape how market intelligence and lead generation is do