Growth Marketing & CRM Executive

Posted 26 August 2026
Salary R25 000 - R35 000
LocationRepublic of South Africa
Job type Remote
Discipline Rec2Rec

Job description

Our client is a high-performing, ambitious and fast-growing business currently generating approximately £400K in annual turnover, with aggressive plans to 5x growth over the next three years.

As the business continues to scale, they are bringing their marketing and database functions in-house and are looking for a commercially minded Growth Marketing & CRM Executive to take ownership of this function.

This is not a role for someone who simply wants to execute a list of tasks. The successful candidate will be an outside-the-box thinker who challenges the status quo, brings fresh ideas and focuses on generating measurable commercial results.

Working Model

Office-based

Working Hours:

  • Monday – Thursday: 08:30 – 17:30

  • Friday: 08:30 – 15:30

  • Early finish every Friday

All required company equipment and hardware will be provided.

Key Responsibilities
CRM & Database Management
  • Take full ownership of CRM and database health, accuracy, and data hygiene.

  • Conduct weekly database cleansing and maintenance.

  • Manage database segmentation and ensure information remains accurate and actionable.

  • Ensure rapid response times to inbound leads.

  • Track lead progression and pipeline conversion through the sales funnel.

  • Identify opportunities to improve CRM processes and workflows.

  • Use AI tools and workflow integrations to improve database efficiency and performance.

  • Continuously identify opportunities to improve data quality and commercial visibility.

Commercial Marketing & Lead Generation
  • Develop and execute multi-channel marketing strategies focused on lead generation and pipeline growth.

  • Create campaigns designed to generate measurable commercial outcomes.

  • Manage paid LinkedIn advertising campaigns, with a strong focus on cost-per-lead and ROI.

  • Build and deploy targeted email marketing campaigns.

  • Develop automated email nurturing sequences.

  • Monitor campaign performance and optimise activity based on results.

  • Create high-converting marketing collateral, including branded client information packs and presentations.

  • Produce professional graphics for LinkedIn content, job advertisements and company announcements.

  • Work from existing brand templates while bringing new creative ideas to the business.

  • Collaborate directly with leadership to align marketing activity with wider commercial objectives.

What We Are Looking For
  • Proven experience in a combined CRM and Growth Marketing role within a commercial B2B environment.

  • Strong hands-on experience managing CRM systems, database hygiene, segmentation and lead nurturing.

  • Strong commercial awareness and the ability to connect marketing activity to revenue, pipeline and ROI.

  • Experience managing paid LinkedIn campaigns.

  • Experience with email marketing platforms and automated nurturing campaigns.

  • Proficiency with Canva or similar graphic design tools.

  • Strong analytical and problem-solving skills.

  • Highly proactive with a genuine self-starter mentality.

  • Someone who challenges existing processes and actively looks for better ways of working.

  • Commercially driven with a focus on measurable outcomes.

  • Confident working independently and taking ownership of the marketing and CRM function.

  • Creative thinker who can bring fresh ideas and new approaches to lead generation.

Desirable Skills

The following are advantageous but can be developed within the role:

  • Familiarity with or a strong interest in using AI tools such as Claude within CRM and marketing workflows.

  • Experience using AI to automate or improve marketing and database processes.

  • Basic video and audio editing skills.

  • Experience trimming short-form video or audio content for podcasts and social media.

  • Familiarity with tools used to remove filler words and create short social media snippets.

What's on Offer
  • Competitive salary commensurate with experience.

  • Tiered performance bonus structure directly linked to over-performance.

  • 15% bonus on performance up to the first tier above target.

  • 25% bonus on performance against the subsequent tier above target.

  • Full company hardware and equipment provided.

  • Early finish every Friday at 15:30.

  • Direct mentorship and support from senior leadership.

  • Opportunity to take ownership of a growing CRM and marketing function.

  • Opportunity to have a direct and measurable impact on the company's commercial growth.

  • The chance to join a fast-growing business with ambitious 5x growth plans over the next three years.

Location: Office-based